Job description

      Driving omni-channel strategy and commercial operations:

• Develop omni-channel strategies and tactical plans ensuring that the business is profitable and sustainable
• Oversee the entire commercial function ensuring, seamless revenue generation across all platforms
• Conduct research, analytics and propose solutions geared towards growing revenue
• Idea generation, project feasibility & customized proposal generation for omni-channel campaigns
• Oversee the management of campaigns and projects ensuring their timeous and effective execution
• Oversee the commercial stream operations ensuring that set commercial targets are met
• Manage current forecast and revenue delivery, monitoring revenue pipeline and leads across various Account Executive portfolios
• Lead relevant brainstorm sessions, client briefing and monitoring of expected campaign deliverables, working closely with other key stakeholders
• Ensure that all campaigns are delivered on-time, within scope and within budget
• Prepare annual review of past year campaigns

         Revenue generation and team management:

• Oversee performance of sales team in order to ensure optimal exploitation of revenue opportunities
• Crafting and implementation of sales strategies and tactical plans in order to achieve and exceed set targets
• Identify risks to the business with regards to advertising income and provide solutions
• Review current redundant practices and facilitate improvement of past strategies
• Develop, allocate and define portfolios, commission structures and revenue targets
• Draft and propose budgets to the CEO and CFO, providing input for budget reviews, including implementation of forecasts
• Produce advertising reports, competitor analysis and market insight for the CEO
• Provide pricing detail for rate cards and update when due in line with business’s profitability initiatives
• Ensure that the commercial stream team conform with briefing and workflow processes
• Develop KPIs and manage performance reviews for the sales team

        Client Liaison and networking:

• Conduct research and market analysis to identify strategic partnerships
• Maintain a strong presence in the social scene to attract business partnerships
• Manage client’s relationships ensuring that existing relationships are maintained and new ones forged and sustained
• Ensure efficient preparation of campaign post-mortems and post campaign reports
• Ongoing management and development of agency and client business to ensure alignment between client’s needs and in-house omni-channel solutions

Requirements

• Relevant Marketing or Business Management degree
• 7 years combined Sales and marketing experience
• Digital sales experience
• Go-to-market Media and FMCG experience advantageous
• Outgoing personality
• Entrepreneurial outlook
• Project management, sales and marketing expertise
• Excellent Interpersonal skills and time management skills
• Impeccable communication and negotiation skills
• Problem solving ability
• Must be able to work independently as well as in a team
• Basic analytics and research skills
• Team player