Our client a leading creative agency in JHB – seeks to hire a mid-weight digital marketing specialist.

Must have experience:

• Three to four years of working experience is essential. 

Major responsibilities:

• Manage the online planning process and provide recommendations. 
• Daily management of paid search plans.
• Build a PPC strategy for a variety of client accounts.
• Oversee keyword analysis; keyword list building, campaign bid management and optimisation using client preferred tracking tools and ad copy testing.
• Conduct Google Analytics metrics analysis to measure user engagement and campaign performance post-click.
• Google display, search, shopping, mobile, video, AdWords and analytics.

Major skills required:

• Paid advertising: SEO, SEM, and PPC
• Digital and paid media campaigns
• Digital marketing
• Social media marketing: Facebook, Twitter, LinkedIn, YouTube, etc
• Affiliate marketing
• Email and mobile marketing 
• Digital strategy
• Project management
• Web analytics and reports
• Google Analytics